the

hummingbird journal

Explore our digital marketing resources, tips, tricks, and ideas for women entrepreneurs and young business owners.

storytelling in marketing

It’s been proven that consumers find stories more compelling than data, and for good reason. Studies show that 92% of consumers prefer ads that feel like a story and that stories are 22 times more memorable than facts alone. The reason stories have more impact than data and facts is because our brains will actually […]

skills entrepreneurs need to succeed

As a business owner, you know all too well that the entrepreneur life is no easy feat. It takes a lot of time, energy, and hard work to set your business up for success, but a having few key skills can help you out along the way. Self Awareness The ability to take a step […]

4 Tips for a Successful E-commerce Website

The allure of starting an e-commerce business is hard to ignore when 51% of Americans prefer to shop online. But in order to see success for your e-commerce brand, you need to have a strong website. While your business may be solely online, you should still consider creating the same shopping experience on your website […]

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