3 Great Reasons to Hire a Digital Copywriter

March 20, 2018

In today’s ever-increasing tech-savvy world, it’s more important than ever before to communicate effectively with your ideal audiences on the web.

But what if you don’t have the time? Or the energy? Or the knack for writing in a way that will generate more leads?

The solution to all these challenges? Outsourcing your copywriting needs to a professional, especially one who excels in digital content.

Here are several fantastic reasons to hire a digital copywriter to help you grow your business:

Website Content

Does your website’s homepage or about page need a facelift? Sometimes as business owners we have a harder time putting into words exactly what we do, why we do it and who we do it for. This is often because we’re so close to our work, and love it so much, that we either have the tendency to put too much content on our website, or we don’t know which content is necessary for the web in order to have the greatest impact.

And even if you have the right amount of content, it may not be doing your business justice. A digital copywriting expert can help you tell your brand’s story, engage digital readers, and generate more leads — all while keeping search engine optimization in mind from beginning to end.

Blogging

Many businesses still don’t know just how beneficial blogging can be for their company. This inbound marketing strategy can not only provide extensive information to your ideal customers or clients, but it can boost your ranking on search engines like Google and give you great content to share on your social media handles.

But in order to do it successfully, you’ll need to blog quality content — and often. Some of the best company blogs out there today publish new blog posts at least twice a week! If you don’t have time to write the posts, let alone learn how to publish them in a way that will increase your ranking on Google, hire a copywriter to do them for you!

Online Marketing Promotions

Whether you’re a real estate agent who struggles with writing descriptions for new homes on the market, or your company hosts dozens of networking events every year and your main form of driving foot traffic is through online event calendars, you can benefit from hiring a copywriter.

Nearly anything that involves thinking strategically and writing creatively on the web can be completed with the help of a writer.

Looking for a digital copywriter in Denver, Colorado?

At Hummingbird Collective, we support business owners in the Denver area by offering digital copywriting services tailored to customized goals and brand strategies.

If you’re looking for website content, SEO, blogging, or other copywriting services for your business, reach out to us. Tell us your story and ask how we can help your company grow. Reach out to us online, or call us at (720) 442-0772. We look forward to hearing from you!

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